We will be in Las Vegas over the next three days at the Newspaper Association of America’s first annual mediaXchange, a new conference “for industry professionals to share audience and revenue development strategies that have generated growth in print and online.”
This event replaces the NAA’s Marketing and NEXPO and, not surprisingly, includes a number of sessions about how newspapers can survive in the current challenging environment. The agenda also has a heavy focus on online, mobile and search.
We’ll be making some interesting announcements at the conference - stay tuned.
Lingospot at mediaXchange
March 8th, 2009 by NikosShare |